AI/MLEmerging TechnologyNews

AI-powered Spice to hit US retail shelves soon


Food company McCormick & Company has partnered with IBM to use artificial intelligence (AI) to power the next big spice.

Using IBM Research AI for Product Composition, developers across McCormick’s global workforce will explore flavor territories more quickly and efficiently. The idea is to use AI to learn and predict new flavor combinations from hundreds of millions of data points across the areas of sensory science, consumer preference and flavor palettes.

McCormick expects to launch its first AI-enabled product platform, “ONE”, by mid-2019, with a set of initial one-dish Recipe Mix flavors. These will include Tuscan Chicken, Bourbon Pork Tenderloin and New Orleans Sausage.

The company created this product platform by combining IBM’s expertise in AI and machine learning with McCormick’s 40+ years of proprietary sensory science and taste data. It includes decades of past product formulas and millions of data points related to consumer taste preferences and palettes, the company said.

The new seasoning blends expect to be on U.S. retail shelves by late spring. The company is mulling over scaling this technology globally by 2021.

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