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Bounteous has joined hands with Acquia to deliver AI-driven personalization at scale. By combining Acquia Open Digital Experience platform with Google’s Artificial Intelligence Platform, the new insight-driven marketing platform is said to enable marketers to deliver a personalized experience for every visitor to their digital property.
By leveraging artificial intelligence (including automated segmentation, lead prioritization, and attribution modeling), the new solution is aimed at helping marketers create a sense of intimacy with their customer base, building loyalty, confidence, and joy in buying.
As a long-standing Acquia Preferred Partner, the first Acquia Lift Solutions Partner, and a Google Marketing Platform Sales Partner, Bounteous said that it is paving the way in improving the customer experience to maximize conversion and drive business results.
Acquia Lift, a key component of the solution and the only personalization tool optimized for Drupal, is now available as a no-code application to help marketers easily optimize customer experiences, the company said.