Snowplow, the behavioral data creation company, has announced the appointments of John Piekos as Senior Vice President of Engineering and Ari Daskalakis as Vice President of Global Sales Engineering. Snowplow unlocks behavioral data at scale, enabling any organization to create the richest possible data asset and power advanced analytics and AI use cases.

Piekos has over 25 years of experience in building, leading and scaling high-performance data products and platforms. Previously, Piekos was the Senior Director, Engineering at Cloudera following their acquisition of Cazena, leading a global team delivering fully managed SaaS Data Lakes, real-time analytics and machine learning applications across AWS and Azure. Before joining Cazena, Piekos was the Vice President of Engineering and Chief Security Officer at VoltDB.

Daskalakis has more than 33 years of sales engineering and management experience. Prior to joining Snowplow, Daskalakis was Senior Manager of Solutions Architecture at AWS, covering mid-enterprise accounts in the New England region. In addition, Daskalakis was previously VP, Global Sales Engineering & Services at Sqrrl (acquired by Amazon), and VP, Global Sales Engineering at Vertica Systems (acquired by HP).

The recruitment of Piekos and Daskalakis reflects the continuing expansion of Snowplow’s transatlantic leadership team, since opening the Boston office as Snowplow’s HQ2 in July of last year.