The successor to Nike’s 2016 HyperAdapt 1.0 – its first consumer-grade sneaker to feature power lacing – is here. Nike has launched the Adapt BB, an auto-lacing, app-controlled basketball shoe that knows what to do as soon as you put it on.
Eric Avar, Nike VP Creative Director of Innovation, explains the company chose basketball as the first sport for Nike Adapt because of “the demands that athletes put on their shoes.”
Here’s how it works
When you step into this shoe, a custom motor and gear train senses the tension needed by the foot and adjusts accordingly to keep the foot snug. It also features physical buttons, for tightening as well as loosening, which can be used to adjust pressure from the laces.
Moreover, players can opt in to firmware updates for the FitAdapt technology as they become available, sharpening the precision of fit for players.
These sneakers can last up to 10-14 days on a full charge (which takes about 3 hours), depending on the time you spend with the power laces. The best part is they can always save energy to loosen the laces so your feet will never get stuck in the sneakers.
Nike will make available FitAdapt technology in the Nike Adapt BB at a price of $350 beginning in February.
It also plans to bring FitAdapt to other sports and lifestyle products in the near future.